Meet SHAI

Connect. Text. Done.

Connect your tools once. Then simply text, email, Slack, Discord or call SHAI, and it will create and run your ads, automate your organic outreach, automate your content, train your sales reps, build reports, reply to your emails, build websites, build AI voice and chat agents, build forecasts and projections, automate repetitive tasks, build CRMs, build software, build proposals, send out invoices and more…

Talk to it now, out loud, no sign-upNo card to look aroundYour own keys, at costApprovals before money moves or anything is deleted

LIVE — TALK TO SHAI

Ready — tap to talk

Tap anywhere and start talking.

SHAI is an AI and answers questions about SHAI. SHAI never records or stores your audio: your browser turns your words into text, and only the text is sent.

Command SHAI from anywhere

Start work from wherever you are.

Chat in the portal, talk with SHAI, text, call, email, or message it on Slack or Discord. However you ask, SHAI starts the same work, with the same limits.

Chat In The Portal

Type what you need in Chat. Pick a specialist, attach a file, and watch the work happen in the same thread.

Talk With SHAI

Open Talk With SHAI and speak. It answers out loud in SHAI's own voice, included with every account (or your own voice, if you prefer), captions every line, and starts the work when you ask for something done.

Text

Send a text with the job. SHAI replies to say it has started, and texts you when it needs a decision.

Phone Call

Ring SHAI's number from your verified mobile and say what you need. It starts the work and tells you how it is going, and calls you when a decision cannot wait.

Email

Email your workspace's SHAI inbox from an address you have approved, with files attached if you like. Each email starts the work.

Slack

Mention @SHAI in a channel it has been invited to. It starts the work and posts its progress right there.

Discord

Add SHAI to your Discord server and type /shai with the job. The work starts there, and approvals are answered with a button in the message.

Microsoft Teams

Connect your own Teams bot in a few guided steps, then mention @SHAI in a channel or chat. It starts the work, sends approvals as cards and posts the results right there.

Squads, not one assistant

Not one AI employee. A team of specialist squads.

SHAI is 11 squads of AI specialists, 103 in all, each an expert in one subject: marketing, branding, content, sales, ads, strategy and more. One concierge runs them, so you only ever talk to SHAI.

It learns your business

Every run adds to what SHAI knows about you and your business. Facts that hold up are kept, so you explain less each time.

It suggests what to do next

SHAI looks at your business, your tools and your trade, and suggests improvements and automations worth setting up. Nothing runs until you approve it.

It builds what you need

Ask for a dashboard, a CRM set-up or a report and SHAI builds it: live pages that refresh themselves, pipelines in your own CRM, files you can download.

Vendor pricing

Pay for SHAI. Pay your tools what they charge.

Many AI platforms resell the tools they use as tokens or credits and add a markup on top. SHAI does not resell your tools' usage.

A subscription for access

Your plan pays for SHAI: the specialists, the concierge, the platform. SHAI never charges you for a connected tool's usage; the only other thing it bills is a Marketplace listing you choose to buy.

Your accounts, the vendor's own price

You connect your own API keys, starting with Claude, and your own tools. Each vendor bills you directly at its own price, and SHAI adds nothing on top.

A real example: lead data

Building a lead list? Connect your own Bright Data account and you pay Bright Data's published rates, not a per-lead price set by a middleman.

Every tool in one place

Your connected accounts sit side by side on one Connect My Tools page, so you are not juggling a separate tab for every tool.

Step-by-step setup

SHAI tells you which tools to get, and which to skip.

Setting up software is where most people get stuck. SHAI walks you through it, one tool at a time, across 98 written-up tools.

What to use

SHAI suggests the tools that matter most for your kind of business, and which ones you can skip for now.

Which plan to buy

Every plan level comes with its price and who it is for, so you buy the one that fits today and can see ahead of time when a higher-tier plan or subscription will be needed.

How to sign up and connect

Exact steps for each tool, why it matters, and what will not work without it. When a tool is needed, SHAI tells you which subscription to buy or how many tokens you need, so you never spend more than you have to. SHAI also tells you when a subscription needs to move to a higher tier or when you need more tokens. And SHAI sets up each tool so you never have to log in to top up: when a tool that bills by use connects, it shows you that tool's own auto-refill steps, and it still shows you every cost before it spends.

Highlights

Highlights people ask about first.

Team Autopilot

Connect the places your team talks, Slack, Discord, Microsoft Teams, Monday.com and email, and approve once. SHAI reads what the team talks about or needs and builds it: flyers, pitch decks, spreadsheets, forecasts, marketing and content plans, websites, CRMs and full ad campaigns with the creatives, copy, headlines, descriptions and set-up. It automates manual work it sees repeated, in your brand colours, within a monthly auto-build budget you set. Every member gets a one-time notice, SHAI never reads private DMs unless it is part of them, and anything that reaches outside the company waits for a one-tap approval from the right person.

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Email auto-reply in your own voice

Each person switches it on for themselves. SHAI replies in your style, learned from your past replies, or professional, clear and kind if there is no history. Add senders to a blacklist and SHAI never replies to them and tells you why. Legal, money, contracts, HR and medical emails always wait for you. An optional "Sent with SHAI" line is off by default.

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Your pages and your menu, arranged your way

Make your own pages under Personalize SHAI with any features on them, such as the call grader or setter tracking. Press Edit layout on any page to reorder or remove blocks, and take menu items out of your sidebar and back any time. Only your view changes.

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Choose the AI model and strength, and make SHAI cheaper

Every account starts on Claude's newest Opus. In Settings you can switch all of SHAI's work to Claude Fable, Sonnet or Haiku, pick a strength from Low to Max or Ultracode just like in Claude Code, and choose models for OpenAI, Grok and Perplexity too. You see the estimated cost before you save, and your choice stays put, across sign-ins and every task, until you change it.

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Connect Perplexity: web research with sources

Connect your own Perplexity account and SHAI can look things up on the live web whenever a job needs current facts, prices, news or competitors, with every answer showing the sources it came from, numbered and linked. You can also pick Perplexity for a kind of bulk work in Settings. It runs on your Perplexity credits and counts toward your spending caps, and your chosen model stays exactly as it is.

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AI chat bots that answer your leads, tested before they go live

Build a bot for your LinkedIn, Instagram and Facebook conversations after a short interview about your business, who you sell to and who takes the calls. It qualifies leads, answers the usual pushback and books the call, always saying it is an AI working for you. Change any part in a chat, test it against a made-up prospect in the Sandbox, and let your outreach campaigns use it.

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Approve every paid action with one switch

Turn on Ask me before every paid action in Settings → Approvals and every step that would spend money or paid credits, such as image and video credits, paid lead searches, ad spend or a text that costs money, waits for your Approve or Decline in Needs you, scheduled tasks included. It is off by default, it only ever makes things stricter, and everything else you set up stays exactly as it is.

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Spending caps for the account and each person

Set the account's daily spending cap in Settings (any amount you choose, or No cap with a warning) and give any team member a daily cap of their own on Team; the lower one holds their work. Work that would go over is held, never dropped, and the person taps Ask to raise my limit. Whoever you allow, only you by default, raises it for today or for good from Needs you, and the held work picks up by itself.

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Ask SHAI on every screen, with live screen help

A small Ask SHAI button on every screen answers questions about the page you are on, such as how to connect a tool, without leaving it. Choose text, voice or both. Share your screen, this tab or another site such as an ad manager, and SHAI explains what to do next while you set up; it sees and explains, it never clicks for you, and it keeps no picture or recording. Sharing is your browser's own prompt, with a red bar and a Stop button the whole time.

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Style Clone

Upload videos whose editing you love, a creator's or your own, and SHAI learns the style: cut rhythm, zooms, colour, loudness and pop-up timing. Then it edits one video or a batch to match, colour matched, with Add my logo and crisp exports up to 4K, each scored with a before and after.

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Video to Photos

Upload a video, say how many photos you want, and SHAI picks the best full-resolution stills: sharp, well lit, no near-duplicates, in natural colour. Free, and every photo is a real frame.

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Raw footage to finished videos

Drop in raw clips and SHAI cuts the dead air and retakes, edits in your style, renders a long-form video and captioned shorts, and exports for every platform.

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Viral Clips

SHAI finds and ranks a video's most shareable moments, and SHAI drafts each one as a post for your approval.

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YouTube mids

Turn a long Q&A, podcast, webinar or livestream into ranked horizontal highlights for your YouTube channel: each with the reasons it ranks where it does, dead air out, six quality checks, honest titles and chapters, scheduled after you approve it.

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Edit my videos, four ways

In your saved style, in what is going viral this week on each platform, on SHAI's best judgement from your past videos, or at a tier SHAI picks based on your revenue. Upload a batch, pick Low, Average or Premium, and one Agree covers it all.

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Describe a video

Tell SHAI the video you want, in chat, out loud or in the Video editor, and it makes it: add your own photos and clips to include as they are or use as a reference, and a link to a video whose style you like. Quoted first, made only after your yes.

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Edits, phrase by phrase

Every edit gets the full treatment: pacing, pop-ups, colour, topic-matched B-roll, motion graphics, sound effects and your own licensed music. Then SHAI edits phrase by phrase, with a live screen recording whenever you mention a website or software, real footage of the products and people you name, and an AI video, labelled as such, when nothing real exists. Just describe the changes you want.

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Trending motions, recreated

AI Influencer's Trending and Recreate gallery shows every trending example video across its three tabs, including Community trending and Community new, kept up to date by itself. Pick one and your influencer, or images you upload right there, recreates it, priced first and labelled AI-generated. Several people in it? Upload several photos and choose who plays whom, the same in every scene or different in one scene. A real person's likeness only with their consent, never a celebrity.

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AI avatar videos

Content without filming: avatar videos from a script with your own AI avatar, made with your consent, from a script you write or pick, every post labelled AI-generated.

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Phrase-by-phrase edit in Finish

Finish ticks Phrase-by-phrase edit for every short: something new on screen at least every two seconds, the speaker in one steady framing, and every post, ad creative and video you make through the same editing stack, images and motion versions alike.

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Your own AI influencer

Create an AI influencer from a few questions, then photos in any scene, videos that copy a move or say a line, and one-click recreations of trending videos, priced first and labelled AI-generated.

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Viral faceless videos

Create A Viral Faceless Video: a “what if…” topic, fifteen seconds to five minutes an episode, up to four episodes as one story, a trending style or your own reference video and images. The whole series is priced first, and every episode lands in Library and the Video editor, labelled AI-generated.

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Create a Mobile Game

Create a Game: browse games in Explore for ideas, say what yours is about, add your own images or videos, pick 2D or 3D and a genre, and see the price first. SHAI builds it; download it, or publish it to play at its own link.

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Create a Comic Book

Create Comic: describe your idea or turn consented photos of real people into manga characters, pick B&W manga, Color manga, Comics or Webtoon, up to thirty chapters and the language, and SHAI writes the brief and the steps or draws the whole comic itself, priced first. Your comics live in My comics, with templates and community comics for ideas.

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Your Canva work, in SHAI

Connect Canva or Creatify and SHAI brings in everything you already made: designs, folders, brand templates and videos, in your Library by folder and date. Edit in Canva and the new version comes back on its own; make new designs from your templates; new posts and ads follow your own style.

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Setter and sales rep tracking

Appointment setters log their daily Instagram, Facebook, LinkedIn and email outreach, and sales reps their calls, shows, offers, closes, revenue and cash collected, each by hand, with their call recordings beside, graded on request and filterable by date. Members see their own; owners and admins see the team's.

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Sales Manager and Call Grader

Upload a call for an F- to A+ grade and the path to A+; sales managers see the team's rates, leaderboard, trends and grades.

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Hire with a graded call

Share an applicant page for each sales role: candidates upload a real sales call, SHAI grades it exactly like your team on your own rubric, and those at your bar book an interview. You see every grade and make every hiring decision.

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A whole sales desk

Booked calls and deals per rep from your GoHighLevel, a searchable call library, Top Calls, training plans passed by graded practice, your own grading rubrics, and lead routing you approve.

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Closed a deal? One command

Tell SHAI "send the client pack for Acme" — or press Send client pack on the deal — and the agreement goes out for e-signature with the invoice, the onboarding link and a welcome message, all from your own Dropbox Sign, Stripe and GoHighLevel, then tracked until it is signed and paid.

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Autopilots that run the money side

Switch on an autopilot and SHAI does the job by itself: friendly, then firmer reminders on late invoices from your own GoHighLevel, a same-day alert when a supplier raises a price, and a flag on software neither your team nor SHAI uses, with one tap to cancel it.

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Autopilots that win customers back

A cancellation at 2pm is offered to clients booked later that day, first yes gets it; quotes that went quiet are followed up naming the exact job, stopping the moment the customer replies; and regulars get one text when they're about to run out, with a yes set aside in your store.

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Sales roleplay, graded

SHAI plays the prospect on a closing call, a setter's text thread or a fresh form lead, and grades you from F- to A+ with the exact steps to improve, plus Tonality and Emotion grades on how you sounded and how you read the prospect.

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Email deliverability

SHAI checks your sending domain live before any campaign or automation sends, warms new mailboxes up at the tool's own pace, checks every email and list, and pauses a mailbox before it lands you in spam, with the fix.

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Organic Outreach

LinkedIn, Instagram, Facebook and email campaigns from your own accounts, every reply in one inbox, and a Reply agent that answers leads for you.

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Set up any outreach campaign in minutes

Choose the channel and the account, bring the people from a CSV, a Sales Navigator link, your connections or a list, write the follow-ups, and press Start campaign.

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SHAI finds the leads for you

Describe the people in plain words. SHAI turns it into filters, quotes the cost, runs your own lead tool, and shows every match with the reason before anyone is added.

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A page for every outreach platform

Instagram, Facebook, LinkedIn and Email each get their own page: build a lead list with that platform's own filters, a Sales Navigator link or a CSV, let Lead Scoring keep only your exact-match leads with a score and a reason for each, and start that platform's campaign.

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Cold Call Automation

Tell SHAI the goal, like booking a call, and its AI voice calls the leads who have consented to be called, transfers live to you or a rep on your trigger, and keeps going if nobody answers the transfer. It says it's an AI, offers an opt-out, and follows the calling laws.

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Your ads, tracked

Every ad creative, piece of copy, headline and description in one menu, imported from the ad accounts you tick and ranked by results, with alerts when an ad tires out or stops landing, and a metrics chart SHAI keeps current while your ads are live.

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Instagram, connected

Post, reply to comments and answer DMs within Instagram's rules, and read your insights, through Meta's official API on your own account. You approve before anything posts.

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Audiences

Get in front of the exact person you are looking for: age, income, home and household, interests, life events like new movers and new homeowners, or job title and company size, down to a ZIP code. Its leads flow straight into email and social outreach, Pitch Studio, cold calls and your Meta and Google ads, or fill your events and fundraisers. See the count and price before you buy.

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Trained on leading business and content experts

Offers, sales, roleplay coaching, scripts, captions, plans, hiring and content draw on the published frameworks of the leading experts SHAI is trained on, each credited to its source with the day SHAI read it. SHAI keeps studying, and more experts are added over time. They are shown as suggestions beside your own offer, never in place of it. Name any public creator and SHAI studies their Instagram through Meta's official API for posting rhythm, formats and hooks, without copying a caption. The sources are re-checked every week.

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Pitch Studio

Find businesses to pitch, scan their website for missed calls and enquiries, build a demo trained on their site, and write the proposal.

Your online store, built and grown

Find products and build your store on Shopify, WooCommerce, Wix, GoDaddy or your own site; abandoned-cart, upsell and post-purchase sequences written for you; ads launched with your approval, and a growth forecast of estimates at each ad budget.

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The store you already run, in one Ecommerce menu

Already selling on Shopify, WooCommerce, Wix, Square, GoDaddy, the store SHAI built on your own Vercel, your own custom-coded site or Amazon? Connect it through its own official API and SHAI shows your products, low stock, orders, revenue and top products, read live with the time. It drafts better product copy that goes into your store only when you approve, and checks your store's SEO, AI-search visibility and speed.

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Your Amazon store, run from SHAI

Connect your own Amazon seller account and SHAI reads your listings, prices, stock, orders and reports, runs your Sponsored Products ads with your approval, and maps your growth with Amazon's fees.

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Your TikTok Shop, set up step by step

SHAI walks you through opening a TikTok Shop, with what you should see at each step, then connects it through your own app on TikTok's own sign-in page. It reads your products, stock and orders, lists your products with your approval on each one, and keeps your stock in sync.

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Permit Tracker: your permits watched, and projects found by permit

Your permits checked and your crew texted when one moves, and new projects found by permit across US and Canadian cities and counties.

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Your personal Life OS

A fitness and food plan by text, a sleep schedule, date nights planned and booked, and one calendar that keeps it all from clashing.

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Hotels and restaurants, booked

SHAI finds the hotel or table and makes the reservation. It never holds or reads out your card number.

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Content that grows your brand

Branded posts with captions, scheduled to your own social accounts.

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Your revenue in one view

Connect Stripe, Square or QuickBooks and SHAI reports what came in, and drafts invoices for you to approve.

Your team's commands, tracked

For businesses with a team: every command a teammate gives SHAI is logged with who asked and when it was asked, approved, started and finished. Ask "who ran this?", and SHAI flags a job a teammate already asked for instead of doing it twice. Admins choose who may see names.

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Websites, CRM and search

SHAI builds your clients' websites, with walkthrough and flyover videos, sets up GoHighLevel from start to finish, and keeps each site easy to find on Google and in AI answers by fixing its SEO and page speed for you.

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Strategy on call

Business plans, offers, forecasts, pitch decks, and general tax, legal and HR drafts for you and your advisers to review.

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The Marketplace

Ready-made squads for dozens of trades, free from SHAI, plus skills other SHAI users have written, free or for a one-time price. Browse before you sign up.

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Built for any business

Whatever you run, SHAI works like the team you have not hired yet.

Every business runs on the same work: find customers, keep them, deliver, get paid, and grow. SHAI's specialist agents do that work for you, day and night, and learn how your business runs once, so you never explain it twice.

Solo and small businesses

You are the marketer, the salesperson and the admin. SHAI takes the follow-ups, the posts, the ads and the calendar off your plate, so your hours go to the work only you can do.

Growing teams

You have people, but they are stretched. SHAI fills the gaps: lead lists, outreach, CRM upkeep, reports and hiring.

Established and multi-location businesses

Several locations, brands or client accounts. Each gets its own workspace, tools and approvals, and one SHAI runs across all of them without anything leaking from one to another.

  • Finds leads and follows up every one, so no enquiry goes cold.
  • Writes and runs your ads, posts and emails in your voice.
  • Builds your website, videos and sales material.
  • Keeps your CRM, calendar and pipeline current without you chasing it.
  • Plans, forecasts and prices with you, from your real numbers.
  • Asks first before it moves money or deletes anything.

There are no customer testimonials, logos or counts on this site, because SHAI has no published customers yet.

How it works

A team where people and agents work together.

You give the direction. SHAI does the legwork — reading the accounts, drafting the work, building the thing — and comes back at the two moments that matter: when it has finished, and when it needs a decision you would not want it to make alone.

Every run is watchable while it happens, costs what it says it will, and ends with something you can open: a file, a page, a campaign, a site.

103specialist agents
11squads
102capabilities covered

A run, as it happens

/ads-metrics · fixture business · ceiling $1.80

  1. 10:20 queued
  2. 10:20 read 4 campaigns from the connected ad account
  3. 10:21 writing the audit
  4. 10:21 raising one ad set's budget needs your approval

Estimated $1.80 · metered $0.94 when it finished. Both are shown, always.

The difference

What makes SHAI a team

Specialists, not one generalist

103 agents across 11 squads — ads, content, outreach, the CRM, video, strategy, and your own life admin. Each one is a written skill you can read, change and own.

It reaches you

Chat in the portal, a phone call when a decision cannot wait, a text when it can. You answer in a word and the work carries on.

It knows your business

One interview, once. After that your offer, prices, voice and calendar are on file, and no agent asks you the same question twice.

It hands you work, not chat

Sites, videos, ad campaigns, funnels, decks and sheets — delivered into your own repository and your own accounts.

Chat versus delivery

A chatbot answers. SHAI delivers — and tells you.

A chatbot

“Here are some things you could check today.”

SHAI

Reads last night's bookings, spend and replies, writes the brief, and texts you the one line that needs a decision.

Morning-brief.pdf
1 page · your numbers, not a template

SHAI: 3 bookings, $312 spent, one lead went quiet. Want me to follow up? Reply YES.

Getting started

Live in ten minutes

1. Tell SHAI about your business

A three-minute interview: how you heard of SHAI, everything you want to use from the full feature list, what you sell, to whom, at what price, and what eats your week. It is asked once.

2. Connect your tools

98 tools are written up with what each one costs, why it matters, and the exact steps. SHAI offers only the connections for what you ticked; connect the ones you use and skip the rest.

3. Approve your first tasks

SHAI proposes the work your industry usually needs first. Nothing runs until you approve it.

Control

Autonomous, not unsupervised

Approval before money moves or anything is deleted

Payments, refunds, payouts and deletions stop and ask: by card, by text, by phone, by email, or by Slack. Everything else runs the moment you ask, within the rules the law sets.

Per-business permissions

Every business is its own workspace. One client's data is never visible from another's, and an agency can give a client their own approver seat.

It sees only what you connect

Credentials are encrypted at rest and injected at execution time. The model is handed results, never your keys.

Compliance by construction

The law is enforced in code for texts, calls and commercial email through your own Twilio, GoHighLevel, Resend or AgentMail — consent, opt-outs, the recipient's quiet hours, the unsubscribe and postal address — with published rate limits, an AI disclosure whenever SHAI itself talks to someone who is not you, and professional-advice disclaimers. A platform's own terms are yours to accept: SHAI names them and asks once.

An approval, by text

SHAI: The ad audit found a winning ad set. Raising its budget from $40 to $48 a day moves money.

SHAI: Reply YES to raise it, NO to leave it, or CALL and I will ring you.

You: YES

SHAI: Raised to $48 a day. The audit PDF is on your dashboard.

Consent is recorded before the first message, quiet hours are honoured, and every message says it is from an AI.

Transparency

Fair, open, and nothing oversold.

No hidden markups

You see what each tool costs before you connect it, and the vendor bills you directly.

Every cost shown

Each job shows its estimate before it starts and what it actually cost when it finishes. A daily ceiling stops anything that would go over.

Your work stays yours

Everything SHAI makes is saved to your own private repository and can be downloaded or exported at any time.

Only what it really does

This site describes what SHAI does today. The point is simple: save you time, money and energy, so you can grow faster.

Join The Community

Learn alongside other SHAI users, for free

Join SHAI's free community on Skool, run by the SHAI team. Ask questions, share what you are building, and see how other business owners put SHAI to work. It costs nothing to join.

Questions

Asked and answered

What is SHAI, in one sentence?

SHAI is a team of AI specialists, run by one concierge. Most AI tools give you a single assistant that tries to be an expert in everything; SHAI gives you squads of specialists — marketing, sales, content, ads, strategy, your CRM and more — each an expert in one subject. They learn your business once and keep learning with every job, so you never repeat yourself and the work keeps getting better. SHAI suggests improvements and automations for your business, and builds dashboards, CRMs and reports when you ask. To start, call, text, email or Slack SHAI, or chat and talk with it on the platform.

How is that different from an AI employee?

An AI employee is one assistant trying to be an expert in everything. SHAI gives you a team instead: 103 specialists in 11 squads, each an expert in one subject, with one concierge sending every request to the right one. Beyond SHAI's built-in integrations, you can connect thousands more tools — all 3,254 in its catalogue.

Who pays for the AI tokens?

You do, directly to the model vendor, on your own API key. SHAI shows you an estimate before each run and the actual cost after it, and adds nothing on top — your plan is what pays for SHAI.

Do I need to be technical?

No. The setup wizard lists every tool with its price, why it matters and the exact steps. Where a step can only be done by hand, SHAI gives you a click-by-click checklist and tells you what you should see at each step.

What does SHAI connect to?

3,254 tools in the catalogue, every one connectable: 3,188 in one click through Pipedream, 47 built into SHAI and 19 with your own sign-in at the vendor · 98 written up with their price and their steps. GoHighLevel, Salesforce, ClickUp, Meta and Google Ads, Google Calendar and Search Console, GitHub, Vercel, Twilio, Navan and more are all on the list.

Do I have to open each tool's own website?

No. Once a tool is connected you run it from SHAI — by talking, typing, texting or calling it, or on the screen in the portal that belongs to it — and SHAI does whatever its connection to that tool can do, with the approvals it always asks for. You open a vendor's own site for three things only: paying them, raising their own limits, and connecting the tool the first time. Where a vendor offers no API for a step at all, SHAI does everything up to it, gives you a short checklist for the step, and checks the result itself.

Can SHAI actually call and text me?

Yes. Choose texts and calls during setup, verify your mobile number, and SHAI texts and calls you within the hours you set — and you can text or call it back. Every paid plan includes a monthly allowance of texts and call time, shown on the pricing page. Reply STOP at any time to turn texts off.

Will it do something I did not approve?

No. SHAI only uses the tools you connect, and connecting a tool is your go-ahead for SHAI to use it for you. It still stops and asks before moving money or deleting anything, and a run that would go over your daily spending limit stops and asks you first. Before a text, call or email goes out through a tool you connected, SHAI checks the consent, opt-out, quiet-hours and unsubscribe rules the law sets and refuses a send that breaks them; an email whose recipients it cannot read from the request asks you first instead, unless you set that action to Auto-run (the next answer has the detail). You can set a connected tool to ask first, or turn it off, whenever you like.

Does SHAI follow each platform's rules?

It keeps the law and tells you plainly about the rest. A tool you connect may do everything it can — including PhantomBuster Phantoms that act as your own LinkedIn, Instagram, Facebook or X account, which those platforms' terms prohibit and can restrict or ban your account for. SHAI launches one only after you acknowledge that once for the workspace, through the tool's own API, at the pace the tool publishes as safe (or yours), and it never touches your session. What it never relaxes is the law: for texts and calls, consent, opt-outs and the recipient's 8 a.m.–9 p.m.; for commercial email, the opt-out, the unsubscribe, the postal address and a GDPR basis for EU and UK recipients — all checked before anything is sent, whether it goes through your own Twilio, GoHighLevel, Resend or AgentMail, through Gmail, Outlook or another one-click app, or through your own MCP server; and an AI disclosure whenever SHAI itself talks to someone who is not you. An email whose recipients SHAI cannot read from the request — a reply by thread, a campaign to a list — cannot be checked that way, so it asks you first, unless you set that action to Auto-run; a text or call with no number SHAI can check is refused. SHAI's own browser works only where your business has its own seat, never with your password and never past a CAPTCHA.

Who owns the work?

You do. Everything SHAI produces is committed into a private repository in your own GitHub account — the sites, the scripts, the edit projects, the profiles. Cancelling your subscription does not take it away.

Can I get my data out?

Yes, from your settings page, as JSON, whenever you want. Deleting your account removes your rows and tells you exactly what is left to do by hand — it does not pretend the job is finished when it is not.

Where are my credentials kept?

Encrypted at rest with AES-256-GCM and injected at execution time. The model never sees a connected tool's token: it is handed results, and the subprocess that runs a skill has the environment stripped of everything it should not carry.

Is one client's data visible to another?

No. Every business is its own workspace, and the database client itself writes the tenancy predicate — there is no code path where a request names its own tenant. The tenancy tests prove it across tenants and across businesses.

What if an agent cannot do something?

It tells you plainly. It names the part it could not finish, shows its best attempt, and gives you the exact steps to finish it by hand and the command that picks the work back up — it never quietly hands you a weaker result. And if you ask for a job that none of SHAI's teams covers, SHAI builds a new team of agents with the skills that job needs, asks you to connect the tools they will use, and then does the job you asked for.

Can anything be built with SHAI?

Almost always. If none of the 103 specialists fits, SHAI builds a new team of agents for the job. It also learns how your business does things — the procedures your runs repeat in your own tools — and builds a private expert agent for each one it has seen twice, labelled Built by SHAI for your business, which you can keep, edit or undo. Those agents run for that business only and are never on the Marketplace unless you choose to share them. SHAI grows with your business instead of staying fixed at what it shipped with.

Can I share or sell the teams I build?

Yes, on the Marketplace. List one skill, or several together as a squad, for free or for a one-time price. To sell, choose a seller name in Settings → Selling, be on a paid plan, and set up payouts with Stripe — Stripe collects your bank and identity details on its own pages and pays you what your listings earn. A SHAI reviewer reads every listing before anyone else can see it, buyers see an outline but never your full instructions, and SHAI keeps a share of each paid sale, shown on every Marketplace screen. A listing carries skills only — never your clients, profiles or keys.

I run an agency. Can my clients see their own work?

That is what the client-approver seat is for: their business's approvals, files and reports, and nothing from any other client. The per-business scoping is the same mechanism that keeps two of your own businesses apart.

Does SHAI do my personal life too?

Yes, and that is deliberate. Fitness and food, sleep, reading, date nights, travel, buying a car — the same interview, the same calendar, one place.

What does it cost to start?

Explore free with no card. To run agents, start a 3-day trial for $1 with your card on any plan you can buy online, paid monthly, quarterly, every 6 months or yearly (Enterprise is priced on a call and has no trial). You pay $1 today; when the trial ends the plan you chose is charged automatically and renews until you cancel, and cancelling before then on Settings → Billing means the plan is never charged. SHAI runs on your own AI keys, so the trial is the whole product, and it includes 50 texts and 15 minutes of calls with SHAI. Runs use your own model key and the vendor bills you directly at its own price, with nothing added on top — the plan is what pays for SHAI.

How long until it is doing real work?

The interview takes about three minutes and the first run happens on the same visit. How much SHAI gets done in week one comes down to how many of your tools you connect and how many tasks you hand it.